Trendpool (Innovation DB)

The Trendpool is a personalized trend management system that gives you access to relevant global trends when you need them.

This CScout-developed database allows you to track trends, aggregate internal knowledge, and offers a platform for internal discussion with your team.

The Trendpool offers: immediate access to updated global trends, an efficient archive, trend maps and visualization, crowdsourcing of internal trend knowledge, and a dialog platform for your innovation team.

Implementation: The system is implemented in three stages - from a discovery session identifying your information needs, to a customized design through to installation. Aside from constant updates, monthly back-end maintenance allows us to update and add new features and functionality as it becomes available.

Just launched: The Mobile Trendpool is a one-stop portal combining the latest mobile innovations with big picture consumer trends to keep you one step ahead in the competitive mobile industry.

Check it out: http://mobile.trendpool.com

Trends are updated daily and clustered into:
• Micro Trends: serving up bite-size reports on innovative
business services meeting consumer needs.
• Macro Trends: connecting the dots between the global micro
trends to identify emerging patterns and opportunities.
• Meta Trends: showing how emerging trends are related to the
big picture ideas.

Top Reasons to Subscribe
1. Cutting-edge mobile innovations, focusing on consumer needs not just gadget reviews.
2. Curated trend research updated daily.
3. Global coverage, from both emerging and established markets.
4. Tools to interpret trends.
5. Exchange ideas amongst a global community.

Subscribe Now
The Mobile Trendpool is offered on an early-subscription special for €950 per month for a minimum of 6 months. Each subscription is valid for one company and 5 logins.

Sample: The Mobile Trendpool is ONLINE! Click to see the Trendpool Demo and get a taste of what you’re missing.